That’s KAITEKI – a Japanese word that encapsulates the Mitsubishi group’s philosophy to use science and innovation to create and nurture a society in which quality of life improves for all in a sustainable way. It’s a powerful concept that asks everyone in the company to work in a way that balances the needs of our precious planet, our communities and our people. It’s at the very heart of why we are in business. Everyone has a role to play. Every decision we make, big or small, has a consequence. A decision to improve a poor practice, fix a safety hazard – even to turn lights off when leaving a building. Everyone contributes to conserving resources and improving the quality of life – that is the KAITEKI way.